At Kemi Telford, the way that people are respected and valued is vital to us. This includes our customers, employees, and suppliers.
We work closely with manufacturers based in the UK, India and China. Over the years, we have built great relationships with them and their staff. They are all small, independent companies who value the welfare of their employees. They understand our vision, and we are supportive of each another's businesses. For example, we pay invoices very promtly.
Each of our manufacturers has had their workplace vetted by us. Employees work no more than eight hours a day, with regular breaks. Pay exceeds the minimum wage in their respective countries. We have the right to visit our manufacturers (without notice) in order to check that the standards of working conditions are being maintained.
How people are treated is vital to the success of this brand and we never compromise on that. This brand was created to empower women, this means that our employees - and those of our manufacturers - are always treated with care and respect. The people who create the items sold here must feel worthy and acknowledged.
Shopping online is inherently more environmentally friendly than traditional shopping. This is because is it is more efficient for a delilvery van to visit several houses in turn, rather than individual shoppers make separate round-trips by car (or bus) from their houses to a shopping centre. This study discusses this in more depth.
Made To Last
We are not 'fast fashion'. Our clothes are of high quality and expected to last a long time. Many of our customers have told us that they have sold their pre-loved Kemi Telford items, which demonstrates their long-lasting value. With care, Kemi Telford clothes should last for years, or even generations - just like our mother's clothes did.
In order to reduce waste, we have a section in our shop to sell samples and seconds. Seconds are items that have been manufactured by us but which - for a variety of reasons - didn't meet the very high standards that we require. Rather than reject them, we work with the manufacturer to fix any problems going forward, but we sell the items already made at a cheaper price.
During manufacturing of clothes, remnant material is sometimes produced. Rather than waste it, we've worked with manufacturers to turn the remnants into lovely items - such as hair bows, pouches, and purses.
We are committed to reducing the environmental impact of the packaging that our business uses. For example, we ask our suppliers to send us inventory in reused cardboard, which we then reuse or recycle.
Instead of plastic bags, we often use remnant cloth pouches, which our customers can reuse. We are also increasing our use of paper / cardboard packaging. This is made from 100% recycled paper, it is biodegradable, reusable and fully recylable. We are also trialling Tesa Pack Paper Ecologo packaging tape.
It will take some time, but our ultimate goal is to become plastic packaging free.